Digital Adaptation

Digital Adaptation

With the current situation going on in the world, many businesses are going digital now – and we are no exception. With most of our work being online, it gives us the freedom to work where we need to, whether that’s in the office, working from home or on the go. And with a lot of other companies and people also being online now, it makes it easier to see others, communicate, and market our services to them, making our jobs easier too! Our main work has been working on the Company Website and the Twitter account, with a Facebook and Linkedin page currently being made and a Email campaign soon underway, but who knows, maybe by the time you’re reading this, it’s all been done and we’re working on something else. 

Everything being online has opened many doors as well, just recently we attended a Webinar, an online Seminar for those who don’t know (website\web + seminar\inar = webinar, see?), which wouldn’t have been possible if it wasn’t online. The Webinar itself was about Mailchimp and Email marketing, which is something we are preparing, and there’ll be more opportunities, like Webinars, online that we can use to learn and improve our own skills to improve our marketing, all available because it’s online. Not only one of the benefits of being online mind, if the need arises – say a lockdown or the office can’t be open that day – working from home is a possibility that makes everything easier.

Designing everything digitally has its own problems, but I’d argue that it makes designing so much easier. With everything being up online, I can access current projects and designs when I’m at home from the office, and visa versa, and pick up right where I left off and finish when it can be. It also means I can keep tabs on anything like Twitter and other similar things, and I can upload the infographics from anywhere while saving everything online too.    

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